“Writing is like sex. First you do it for love, then you do it for
your friends, and then you do it for money."
-Virginia Woolf”
Why is that most brochures you pick up immediately make you feel like lying down and having a nice nap? Well, all too often, it’s because not enough attention was paid to the writing, and because a jaunty collection of buzz words does not an enjoyable read make.
Here at Smart As Media we believe that all copy - from brochures to content plays to advertising - should grab the reader and take them on a journey. Even if you’ve only got a few words to impress someone, use them wisely. Be Smart As about it.
We’ve written copy for websites, car-company brochures and for native content pieces published by such sprawling companies as American Express, McDonald’s and Latitude Financial Services.
No matter what the job, or the goal, we can make your copy better.